New Ativa from RM61,500

Kuala Lumpur, 3 March 2021 – The Perodua Ativa, officially launched today at final prices lower than estimated, ranging from RM61,500 to RM72,000, on-the-road before insurance in Peninsular Malaysia. It comes in X, H and AV variants.

“The Ativa’s competitive pricing was made possible by its 95% localisation rate – the highest initial local content rate for any Perodua model. Even the engine and transmission are locally manufactured,” said Dato’ Zainal Abidin Ahmad, president and CEO.

“We have so far received some 5,000 bookings for the Ativa since we began collecting orders on 19 February. We thank the public very much for their support. Deliveries will begin tomorrow (4 March), and we aim to deliver an average of 3,000 units a month,” he added.

According to Dato’ Zainal, the Ativa’s introduction is significant as it brings the collaboration with Daihatsu to a new level and allows Perodua and its suppliers to commonise components and processes for maximum cost efficiency.

The Ativa is Perodua’s first turbocharged vehicle, its first to use a Continuously Variable Transmission (CVT) and its first to satisfy Autonomous Driving Level 2 standards, besides being the most affordable vehicle in Malaysia to do so.

These technologies contribute to a class-leading rated fuel efficiency of 18.9 km/l, making it Perodua’s fifth Energy-Efficient Vehicle (EEV).

New on the Ativa is Advanced Safety Assist (ASA*) 3.0, which is standard across the range for the first time. ASA 3.0 works at higher speeds (up to 120 km/h for vehicles, up to 60 km/h for pedestrians) versus the current ASA 2.0, and can now detect two-wheeled vehicles as well as function at night.

All variants are six airbags, automatic LED headlamps with Auto High Beam, plus Lane Departure Warning and Prevention. H and AV variants get Adaptive Driving Beam, a seven-inch TFT multi-info display and a nine-inch touch-screen infotainment system with voice recognition, while the top AV exclusively gets Lane Keep Control, Blind Spot Monitor, Rear Cross Traffic Alert and Adaptive Cruise Control.

*ASA is a driver assistance system that helps to reduce the risk of collisions and is by no means a substitute for safe driving. Always be alert and cautious behind the wheel.

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