Bezza, best-selling new sub-1.0 litre sedan in Sri Lanka
Rawang, 26 August 2019 - The Perodua Bezza has made headway in the two years it has been on sale in Sri Lanka, becoming the island nation’s best-selling new sub-1.0 litre sedan. In the first seven months of 2019, the Bezza leads in terms of new vehicle sales, across all body styles.
Priced at Rs 3.69 million (RM86,200*) upon its launch in June 2017, it has found some 1,500 Sri Lankan buyers to date. It among the fastest-selling models Perodua has ever offered there, together with the Perodua Axia, which has sold some 3,000 units since 2015.
Sri Lanka is the Perodua brand’s biggest overseas market, where local distributor Unimo Enterprises has sold over 15,600 Perodua cars since 1997.
“We congratulate Unimo Enterprises Chief Executive Officer and Executive Director Mr Mahesh Gunathilake and his team for their hard work in promoting the brand and especially for the significant milestones they have achieved so far,” said Dato’ Zainal Abidin Ahmad, president and CEO.
“We work very closely with Unimo to provide product knowledge and technical training for their sales and service staff, so our valued Sri Lankan customers can rest assured knowing that their Bezza and Axia are always in the best of hands,” he added.
“Buyers love the Perodua Bezza and Axia for their compactness, practicality, quality, reliability, durability and fuel efficiency. Both are also surprisingly roomy for their size,” said Mahesh Gunathilake, CEO and executive director, Unimo Enterprises.
The Bezza variant on sale in Sri Lanka comes with an aluminium-block 998 cc VVT-i engine and a four-speed electronically-controlled automatic transmission, allowing a rated fuel efficiency of above 21 km/l.
Perodua aims to export 3,270 cars this year – a considerable 50% more than last year’s 2,184 units. Over 80,000 Perodua vehicles have been sold outside Malaysia to date.
* Sri Lankan Rupee to Malaysian Ringgit conversion correct at time of this release. The Malaysian Ringgit equivalent of the Bezza’s Sri Lankan price at launch in June 2017 was then RM103,162.