Kuala Lumpur, 20 July 2017 – Naza Kia Malaysia launched the fourth generation Rio today in the presence of Mohd Irhash Zamani, head of product & marketing communications, Nazman Yusof, head of company, Muhamad Shahrul Farhan, product planning manager, Naza Kia Malaysia Sdn Bhd, Dato’ Samson Anand George, GCEO, automotive group, Naza Corporation Holdings Sdn Bhd, Choi Hui Yuong, marketing coordinator, KMC, Asia Regional HQ, dealers, associates and the media.
“Though the third-generation Kia Rio was popular among Malaysians with its design, good build quality and interior features, the fourth-generation Kia Rio is set to build on those strengths, and takes it up a notch further by combining said features with improved spaciousness, which gives it a dash of practicality on top of its good looks,” said Dato’ Samson.
“Our aim is to sell 100 units per month and for the 1st half of this year, our sales had increased 14.6% over the same period in 2016,” he added.
This completely restyled design of the new Kia Rio a fun and practical hatchback for city dwellers. Its innovative, sleek and aerodynamic design offers customers a balanced product that combines everyday practicality together with efficiency.
The new Kia Rio is powered by a 1.4 MPI DOHC engine with D-CVVT. The engine is mated to a four-speed gearbox and produces 100ps and 133Nm of torque from just 4,000rpm. With seating capacity for five people, it also offers an impressive array of safety features.
There is much practicality with its fully automatic air-conditioning and 60:40 folding rear seats that provide even more storage space than before. There are also other conveniences such as keyless entry, push start button, powered windows, and automatic headlights with static bending lights and even LED daytime running lights.
Safety features include six airbags strategically placed up front and at the sides of all passengers, ISOFIX baby seat mounts, speed sensing automatic door lock, impact sensing automatic door unlock, rear sensor, and active safety systems like ABS, ESC and HAC.
The on-the-road price without insurance is RM79,888 with the colour options of Clear White, Signal Red, Smoke Blue and Silky Silver.